Machine readability
Can a crawler read the important words on your pages without relying on JavaScript, cookies or a logged-in session?
Visible2 is an AI visibility consultancy that helps businesses understand how AI systems interpret, trust, and recommend websites in AI-driven search and discovery.
Enter your website address. The whole result appears on this page in about ten seconds.
20 signals checked. The complete findings, not a teaser. Nothing is emailed unless you ask for it.
Find out whether AI systems can understand your business well enough to consider it for a recommendation. Visible2 reads your website the way a crawler receives it, scores the signals that matter, and gives you the complete free AI visibility report — not a teaser.
The scan is deliberately technical and evidence-based. It checks the information an AI crawler can actually receive, not what a browser happens to render for a person.
Can a crawler read the important words on your pages without relying on JavaScript, cookies or a logged-in session?
Is your business clearly defined as an organization or service entity, with a stable name, description and machine-readable relationships?
Do your schema, site name, page metadata and visible brand references agree on what the company is called?
Can the crawlers that feed AI systems reach the site, sitemap and important pages without being blocked?
Does your website connect the business to external profiles and named people that support entity confidence?
Is your content written in a form an assistant can quote or use directly when answering a buyer question?
An AI visibility report is an assessment of how clearly a website communicates its business identity, services, authority and machine-readable information to AI systems.
A technical readiness report checks whether AI crawlers can access the site, whether the business is defined consistently, whether entity relationships are explicit and whether the content is shaped so an assistant can use it. A measured AI visibility report goes further and tests whether assistants actually mention, cite or recommend the business for relevant buyer questions.
Visible2 deliberately separates those two jobs. The free scan above measures readiness. The paid AI Visibility Roadmap measures observed visibility through repeated assistant testing.
A transparent score across machine readability, entity definition, name consistency, crawler access, corroboration readiness and answerability.
See the homepage content as a crawler receives it, without relying on browser rendering, JavaScript or a logged-in session.
The highest-value issues are surfaced first, with the reason they matter and a practical action rather than a generic warning.
Whether the company is defined as one coherent entity, with a consistent name, contact information, external profiles and named people where appropriate.
Checks for robots.txt, AI crawler permissions, the advertised sitemap, llms.txt and whether the server is responsive enough to be fetched reliably.
Passed checks are included alongside failures. The report is designed to show what is already good as well as what needs attention.
Most tools in this category use all three interchangeably. Visible2 does not, because they answer different questions and only one of them can be established by reading a website.
The automated check. It reads your website and tests whether the technical and entity foundations are in place.
The documented output: score, evidence, findings and actions produced by the scan.
Repeated testing of the buyer questions that matter, to see whether assistants actually mention or cite you. Visible2 reports this as a rate, not a screenshot.
The free scan does not ask an AI assistant about you. It measures whether your website gives AI systems enough clear information to understand, verify and describe the business.
That distinction matters. A website can be technically ready and still not be mentioned for the questions its buyers ask. Conversely, a one-off ChatGPT screenshot can show a mention that does not repeat on the next run.
RaceX is a Dubai racehorse ownership company and one of our own ventures — we are saying so rather than presenting it as an anonymous client, because an example you can check is worth more than one you cannot. We ran the scan below on it, fixed the issues the evidence supported, and rescanned on identical methodology.
The first scan exposed weak entity recognition and inconsistent corroboration signals.
The final scan reached 100% Entity Definition, 100% Name Consistency and 100% Corroboration Readiness.
We do not claim a readiness score guarantees an AI recommendation. The scan removes blockers; observed visibility has to be measured separately.
No. A readiness report can show whether your website contains the signals an assistant needs in order to understand and attribute the business. It cannot control a probabilistic model or guarantee a future recommendation.
That is why Visible2 publishes its measurement protocol and keeps readiness separate from observed AI visibility.
AI visibility is how often and how accurately a business appears when people use AI assistants such as ChatGPT, Google AI, Copilot and Gemini to research a category, compare providers or ask for recommendations. It is not a fixed ranking position: outputs are probabilistic, vary by prompt and mode, and should be measured as a rate across repeated tests.
Every question is asked many times, not once. Research by SparkToro across roughly 2,961 prompt runs found less than a 1-in-100 chance that ChatGPT or Google AI return the same list of brands on two runs of an identical question. A single test is therefore close to meaningless. We run each question repeatedly from logged-out sessions with memory disabled, record the assistant mode, timestamp every run, and report the result as a citation rate with a range rather than a yes or a no.
There is rarely one cause. Common problems include critical information that some crawlers cannot retrieve reliably, unclear or inconsistent entity details, content that does not answer the questions buyers ask, weak external brand presence, or simply insufficient relevance for the specific prompt. Because assistant outputs vary, one failed test is not enough evidence to diagnose invisibility.
They overlap substantially. Google describes GEO and AEO as still being SEO for its generative search features, because crawlability, indexing, useful content, reputation and page quality still matter. The measurement differs: traditional SEO tracks rankings and clicks, while AI visibility also tracks whether a brand is mentioned, cited or recommended across repeated assistant responses.
There is no switch that guarantees a ChatGPT recommendation. Start by making the site crawlable and the business identity clear, answer the buyer questions that matter, keep names and facts consistent across profiles, and build genuine brand presence beyond your own domain. Then measure the same buyer questions repeatedly to see whether recommendation frequency changes.
Supporting guides, case studies and measurement notes from the Visible2 Knowledge Center.
A score is only useful if you can see the evidence, the method and what the tool did not measure.
Five steps, in order: access, identity, useful answers, corroboration and repeated measurement.
A transparent remediation example from one of our own ventures, including what changed and what the score still did not prove.
One website field. Complete findings. No card, account or hidden result.
Visible2 is not affiliated with similarly named brands in telecom, health, or clinical research. Visible2 is an independent consultancy.