# Visible2 > Visible2 is an AI visibility consultancy that helps businesses understand how AI systems interpret, trust, and recommend websites in AI-driven search and discovery. Visible2 measures and improves the signals that help AI and search systems identify, retrieve and describe a business accurately. The work covers machine readability, entity clarity, crawler access, answerable content and corroboration readiness, then separates that technical readiness from measured visibility in assistants such as ChatGPT, Google AI, Copilot, Gemini and Perplexity. Visible2 delivers a free AI Visibility Scan, an AI Visibility Setup, a measured AI Visibility Roadmap, an AI Visibility Fix and ongoing AI Visibility Monitoring. ## Identity - Canonical name: Visible2 - Also written as: Visible 2, visible2, Visible2 AI Visibility Consultancy - Type: AI visibility consultancy (Professional service (consultancy)) - Founder: Jennifer McShane Bary - Founder background: Jennifer McShane Bary is the founder of Visible2, an AI visibility consultancy focused on helping businesses understand how they are discovered, interpreted and recommended by AI systems. With extensive experience building and operating businesses across multiple industries, Jennifer brings a commercial rather than theoretical approach to AI visibility. - Founder profile: https://www.linkedin.com/in/jennymcshane/ - Website: https://visible2.com/ - Serves: Worldwide - Disambiguation: Visible2 is not affiliated with similarly named brands in telecom, health, or clinical research. Visible2 is an independent consultancy. - Verified profiles: https://www.linkedin.com/company/visible2, https://www.instagram.com/visible2.ai/, https://www.youtube.com/@aivisible2 ## Who this is for - Businesses of any size, from sole traders to large enterprises - Small and medium-sized businesses - Large companies and in-house marketing teams - Professional services and consultancies - B2B and B2C service businesses - Retail, e-commerce and product brands ## Services and pricing ### AI Visibility Scan An automated first look at whether AI assistants can understand and recommend your business. Twenty checks on what a crawler can read, an eligibility score, and the three biggest things blocking a recommendation. - Price: Free, no payment required - Available for: Any platform - More: https://visible2.com/free-ai-visibility-report/ ### AI Visibility Setup The technical and entity foundations that make your business easier to identify and retrieve: a clean entity graph, crawler-access checks, machine-readable contact and profile relationships, page descriptions where they are missing, and an llms.txt summary as an optional discovery aid. Installed for you, with a before-and-after scan on identical methodology. - Price: USD 495 one-time - Available for: WordPress - Typical delivery: 3 days - More: https://visible2.com/pricing/ - Buy: https://buy.stripe.com/28E28s7VX7lP9ZZatC5wI0j ### AI Visibility Roadmap The full measurement. Up to 20 questions your buyers actually ask, each run repeatedly across the assistants we measure, reported as a citation rate rather than a screenshot. Includes share of voice against 5 named competitors, and everything in the Setup, installed. - Price: USD 1,195 one-time - Available for: Any platform - Typical delivery: 5 days - More: https://visible2.com/pricing/ - Buy: https://buy.stripe.com/bJe7sM7VX9tX9ZZ9py5wI0k ### AI Visibility Fix We implement the Roadmap ourselves, document every change, then re-run the same measurement so you can see the before and the after on identical methodology. - Price: USD 3,450 one-time - Available for: WordPress - Typical delivery: 14 days - More: https://visible2.com/pricing/ - Buy: https://buy.stripe.com/bJe4gAdgh7lPegfcBK5wI0n ### AI Visibility Monitor Monthly re-measurement against your stored question set, competitor share of voice, alerts when your description changes, and a report of which AI crawlers actually read your site. Monitoring, not a marketing retainer. - Price: USD 179 per month - Available for: Any platform - More: https://visible2.com/pricing/ - Buy: https://buy.stripe.com/bJe9AU5NP5dHgondFO5wI0m ### AI Visibility Review Call A 45-minute video call to walk through your report with us: what the measurement found, what it means for your business, and which of the recommendations are worth your time and which are not. Recording and written notes afterwards. - Price: USD 195 one-time - Available for: Any platform - More: https://visible2.com/pricing/ - Buy: https://buy.stripe.com/8x200k5NP5dH9ZZ59i5wI0l ## Common questions ### What is AI visibility? AI visibility is how often and how accurately a business appears when people use AI assistants such as ChatGPT, Google AI, Copilot and Gemini to research a category, compare providers or ask for recommendations. It is not a fixed ranking position: outputs are probabilistic, vary by prompt and mode, and should be measured as a rate across repeated tests. ### How do you measure whether AI mentions a business? Every question is asked many times, not once. Research by SparkToro across roughly 2,961 prompt runs found less than a 1-in-100 chance that ChatGPT or Google AI return the same list of brands on two runs of an identical question. A single test is therefore close to meaningless. We run each question repeatedly from logged-out sessions with memory disabled, record the assistant mode, timestamp every run, and report the result as a citation rate with a range rather than a yes or a no. ### Why does AI never mention my business? There is rarely one cause. Common problems include critical information that some crawlers cannot retrieve reliably, unclear or inconsistent entity details, content that does not answer the questions buyers ask, weak external brand presence, or simply insufficient relevance for the specific prompt. Because assistant outputs vary, one failed test is not enough evidence to diagnose invisibility. ### Is AI visibility the same as SEO? They overlap substantially. Google describes GEO and AEO as still being SEO for its generative search features, because crawlability, indexing, useful content, reputation and page quality still matter. The measurement differs: traditional SEO tracks rankings and clicks, while AI visibility also tracks whether a brand is mentioned, cited or recommended across repeated assistant responses. ### How do I get my business recommended by ChatGPT? There is no switch that guarantees a ChatGPT recommendation. Start by making the site crawlable and the business identity clear, answer the buyer questions that matter, keep names and facts consistent across profiles, and build genuine brand presence beyond your own domain. Then measure the same buyer questions repeatedly to see whether recommendation frequency changes. ### What does an AI visibility audit include? An assessment of how AI systems currently interpret the business, identification of the structural, semantic and credibility gaps blocking eligibility, an AI Visibility Readiness verdict, and a prioritized list of what to fix and in what order. ### How much does AI visibility cost? Visible2 publishes its prices. The AI Visibility Scan is free. The AI Visibility Setup, which installs the technical and entity foundations identified by the scan, is 495 US dollars. The AI Visibility Roadmap, which measures actual assistant visibility and includes the Setup, is 1,195 US dollars. The AI Visibility Fix, which implements the Roadmap findings, is 3,450 US dollars. Ongoing AI Visibility Monitoring is 179 US dollars per month and can be stopped at any time. A 45-minute recorded review call is an optional 195 US dollars. Each service is priced separately, with no retainer and no minimum term. The Roadmap includes everything in the Setup, so nobody pays for the same work twice. ### Do you only work with WordPress websites? Measurement works on any platform. The free AI Visibility Scan, the AI Visibility Roadmap and ongoing Monitoring read your site the way a crawler does, so the platform makes no difference to any of them. Implementation is different: the AI Visibility Setup and the AI Visibility Fix are carried out directly on WordPress, because that is where we can do the work ourselves rather than hand you a list of instructions and hope. On other platforms we supply the exact changes and where they go, and quote separately if you want us to make them. ### How long does it take to become visible to AI? Structural changes can be made in days, but AI systems re-crawl and re-interpret on their own schedule, so visible change typically appears over weeks rather than days. Anyone guaranteeing a specific placement in a named AI assistant by a specific date is guaranteeing something they do not control. ### What is a free AI visibility scan? A free AI visibility scan checks whether your website gives AI systems enough clear, machine-readable and corroborated information to understand your business. Visible2 checks machine readability, entity definition, name consistency, crawler access, corroboration readiness and answerability, then shows the complete findings and priority fixes. ### What does a free AI visibility report include? The Visible2 free AI visibility report includes your readiness score, the crawler-view of your homepage, every technical and entity check we ran, the highest-priority issues, the evidence behind each finding and practical actions to improve them. The report is not a claim that an AI assistant currently recommends you; it measures whether your site is ready to be understood and considered. ### Is the Visible2 AI Visibility Scan really free? Yes. The Visible2 AI Visibility Scan is free to run. You see the complete on-screen findings without a credit card or account. You can choose to receive the report by email, but the result itself is not hidden behind a paid tier. ### Does the free AI visibility scan test ChatGPT directly? No. The free scan measures readiness by reading your website as a crawler does. Directly measuring whether ChatGPT, Google AI, Copilot or other assistants mention a business requires repeated prompts because individual AI answers vary. Visible2 measures that separately in the AI Visibility Roadmap and reports citation rates rather than one-off screenshots. ### What is the difference between AI visibility and AI readiness? AI readiness asks whether an assistant can understand, verify and describe your business from the information available. AI visibility asks whether assistants actually mention, cite or recommend you for relevant buyer questions. The Visible2 Free AI Visibility Scan measures readiness. The Roadmap measures observed visibility through repeated testing. ### What is Generative Engine Optimization (GEO)? Generative Engine Optimization, or GEO, is a term for work intended to improve how content appears in generative search and AI-generated answers. Google says GEO and AEO are still SEO from its perspective, so useful GEO should strengthen the same fundamentals: crawlability, unique content, clear entities, trustworthy evidence and measurement rather than AI-only hacks. ### What is AI SEO? AI SEO is the practical overlap between search optimization and AI visibility: making content crawlable and useful, defining the business clearly, publishing non-commodity answers, earning corroboration and measuring whether AI systems actually surface the business. It extends SEO rather than replacing it. ### How do I check my AI visibility? Start by separating readiness from observed visibility. A readiness scan checks whether your website can be crawled, understood and attributed correctly. Observed visibility requires repeated testing of the unbranded questions buyers ask, because one AI response is not stable enough to support a conclusion. ### What is an AI visibility checker? An AI visibility checker is a tool that assesses whether a website contains the technical, entity and content signals needed for AI systems to understand it. A useful checker should show its evidence, say what it did not test, and avoid presenting website readiness as proof that ChatGPT or another assistant currently recommends the business. ### What is the difference between an AI visibility scan and an AI visibility report? The scan is the automated assessment. The report is the documented output: the score, evidence, passed checks, blockers and recommended actions. Neither should be confused with measured AI visibility, which requires repeated testing of real buyer questions across assistants. ### Who is behind Visible2? Visible2 was founded by Jennifer McShane Bary. She has extensive experience building and operating businesses across multiple industries and brings a commercial rather than theoretical approach to AI visibility. Visible2 is an independent consultancy and is not affiliated with similarly named brands in telecom, health, or clinical research. ## Pages - [About Us](https://visible2.com/about-us/) - [AI News](https://visible2.com/ai-news/) - [AI Visibility Audit Form](https://visible2.com/ai-visibility-audit-form/) - [Contact Us](https://visible2.com/contact-us/) - [FAQs](https://visible2.com/faqs/) - [Home](https://visible2.com/): visible2 helps businesses grow by making them visible, relevant, and trusted in AI search Pricing visible2 helps businesses attract more relevant cust… - [Our Services](https://visible2.com/our-services/) - [Pricing](https://visible2.com/pricing/) - [Privacy Policy](https://visible2.com/privacy-policy/) - [AI Visibility Scan](https://visible2.com/scan/): Free. See what AI assistants say about your business. - [Free AI Visibility Scan & Report](https://visible2.com/free-ai-visibility-report/): Run the free AI visibility scan and see exactly what the report contains. - [AI Visibility](https://visible2.com/ai-visibility/): What AI visibility means, what affects it and how to measure it. - [AI Visibility Knowledge Center](https://visible2.com/knowledge-center/): Evidence-led guides to AI visibility, GEO, AI SEO, ChatGPT visibility and AI search. - [AI Search Visibility](https://visible2.com/ai-search-visibility/): How businesses become discoverable and selectable in AI search. - [AI Visibility Audit](https://visible2.com/ai-visibility-audit/): What a credible AI visibility audit should test and report. - [How We Measure](https://visible2.com/how-we-measure/): Our measurement protocol, published in full. - [ChatGPT Visibility](https://visible2.com/chatgpt-visibility/): How to measure whether ChatGPT mentions and recommends a business. - [AI SEO](https://visible2.com/ai-seo/): How SEO, entity clarity, answers and corroboration support AI visibility. - [Generative Engine Optimization (GEO)](https://visible2.com/generative-engine-optimization/): A practical, evidence-led guide to GEO. - [Received](https://visible2.com/received/): Your request is with us. - [Scan Test](https://visible2.com/scan-test/): Staging page for the live scanner. Not linked from anywhere. ## Articles - [AI visibility case study: how RaceX moved from 63 to 94](https://visible2.com/racex-ai-visibility-case-study/) — 23 August 2026 - [AI search citations: mentions, sources and recommendations are not the same thing](https://visible2.com/ai-search-citations-explained/) — 23 August 2026 - [Brand mentions and AI visibility: what the 75,000-brand data actually says](https://visible2.com/brand-mentions-ai-visibility/) — 23 August 2026 - [AI visibility vs GEO vs AEO: what the terms actually mean](https://visible2.com/ai-visibility-vs-geo-aeo/) — 23 August 2026 - [AI crawler access: robots.txt, OAI-SearchBot and JavaScript](https://visible2.com/ai-crawler-access-guide/) — 23 August 2026 - [Entity SEO for AI search: clarity before cleverness](https://visible2.com/entity-seo-for-ai-search/) — 23 August 2026 - [How AI assistants choose which businesses to recommend](https://visible2.com/how-ai-assistants-choose-businesses/) — 23 August 2026 - [Does ChatGPT know my business? How to test it properly](https://visible2.com/does-chatgpt-know-my-business/) — 23 August 2026 - [AI visibility checker: what a good one should actually test](https://visible2.com/ai-visibility-checker-guide/) — 23 August 2026 - [How to improve AI visibility: the practical order](https://visible2.com/how-to-improve-ai-visibility/) — 23 August 2026 - [What is AI search visibility?](https://visible2.com/what-is-ai-search-visibility/) — 20 August 2026 - [AI trust signals, explained](https://visible2.com/ai-trust-signals-explained/) — 20 August 2026 - [Why your business is not visible to AI](https://visible2.com/why-your-business-is-not-visible-to-ai/) — 20 August 2026 - [AI visibility and SEO: what actually differs, and what does not](https://visible2.com/ai-visibility-vs-seo/) — 20 August 2026 - [The ChatGPT answer you saw about your business was probably wrong](https://visible2.com/chatgpt-answer-probably-wrong/) — 20 August 2026 - [Visible2 Launches as Independent AI Visibility Consultancy](https://visible2.com/visible2-launches-as-independent-ai-visibility-consultancy/) — 28 January 2026 - [The AI Visibility Audit](https://visible2.com/the-ai-visibility-audit/) — 22 January 2026 - [AI Search Replacing Ads: Why Paid Advertising Is Fading](https://visible2.com/why-ai-search-is-replacing-paid-advertising-for-business-discovery/) — 22 January 2026 - [AI Search Optimization for B2B: From Invisible to Recommended](https://visible2.com/from-invisible-to-recommended-how-ai-search-optimization-wins-b2b-trust/) — 22 January 2026 - [Replace Paid Ads With AI: How to Build Marketing That Compounds](https://visible2.com/replace-paid-ads-with-ai/) — 22 January 2026 ## Contact - Email: customercare@visible2.com - WhatsApp: https://wa.me/971586548551 - Contact page: https://visible2.com/contact-us/ --- Generated from a single canonical entity definition, so this file, the site copy and the structured data cannot disagree. Last generated: 8 September 2026.